Pledge Advertising is a performance-media agency built for insurance and legal buyers. We run our own paid search, social, and content properties — then route the intent to your agents in real time, on your filters, at your price.
We don't touch every vertical — only the ones where our creative, keyword sets, and compliance stack have a proven edge. Fewer categories, deeper expertise, better economics for the buyer.
Reach seniors actively comparing Medicare Advantage and Supplement plans during AEP and year-round SEPs. Every caller is age-verified and enrollment-ready.
Learn moreUnder-65 shoppers seeking subsidized marketplace coverage. Filtered by income, household size, and state so your agents only speak to eligible prospects.
Learn moreWarm calls from adults 50-85 planning burial and whole-life coverage. Pre-screened for age, health tier, and beneficiary intent before handoff.
Learn moreShoppers with a current policy expiring in 30 days or less. Filtered by state, vehicle count, prior coverage, and SR-22 status to match your appetite.
Learn moreRecent motor-vehicle accident claimants seeking representation. Screened for liability, injury type, and statute window before transfer to your intake team.
Learn morePledge Advertising was founded in Pasadena by performance marketers who got tired of watching buyers pay premium prices for recycled leads. So we built the opposite: an in-house media desk running paid search, YouTube, Meta, and native across our owned properties.
Every call that reaches your agents started with a consumer clicking one of our ads, filling out one of our forms, and asking to speak with a licensed professional. No aged data, no shared lists, no surprises on the invoice.
Most vendors compete on volume. We compete on the metrics your CFO actually looks at — cost per acquisition, contact rate, and policy-in-force after 90 days.
Every lead runs through Jornaya, TrustedForm, and internal DNC scrubs before it ever hits your dialer.
Ping-post and API delivery in under 800ms so your first-touch beats every competing buyer on the ping tree.
Transparent return windows with no runaround. Bad lead? Credit it. We'd rather keep you than argue over one call.
Consumers reach us through our own owned-and-operated properties — never scraped lists or aged data.
A direct line, not a ticket queue. Your AM knows your filters, your close rates, and your seasonality.
Ramp up for AEP or throttle down between seasons. Set daily caps, dayparting, and geo rules from your portal.
Don't just take our word for it. Here's what insurance professionals have to say about working with Pledge Advertising.
“We tested Pledge Advertising against three other vendors during OEP and their auto calls closed at nearly double the rate. They've been our top spend line ever since.”
“The ACA transfers are exactly what they claim — eligible, on the phone, and expecting a licensed agent. My agents stopped complaining about lead quality within a week.”
“Final expense is a tough vertical and most vendors overpromise. Pledge Advertising's team actually adjusted filters with me until the CPA worked. That's rare.”
Join hundreds of insurance agencies and agents who trust Pledge Advertising to deliver high-quality, consumer-initiated leads every day.
Ready to supercharge your lead generation? Get in touch with us today and let's discuss how Pledge Advertising can help grow your business.